The pitch
Most crowdfunding losses do not happen during the campaign. They happen after it, quietly.
Surveys never completed. Addresses that went stale during a long fulfillment window. Tariff balances nobody explained. Pledge managers with no way back in once they close. Every lost backer is a refund, a reship, a support spiral, or a customer who never backs you again.
We are Joe and Crystal Westrich, Lucky Frog Gaming. Kickstarter Superbacker since 2013, with 380+ campaigns backed across Kickstarter and Gamefound. In fall 2026 we audited our own backing portfolio line by line, every pledge, every pledge manager, and found the same failure patterns in system after system. Now we audit yours, from the backer's side of the screen, because that is where we live.
Services
Four ways to work with us, from a scored one-time audit to an embedded partner through fulfillment.
The Backer Experience Audit
$750
A real test pledge walked through your entire flow, a scored report across nine areas, every finding ranked Critical, High, or Polish with the fix written out, and a 60 minute walkthrough call. Includes the template bundle: survey nudge sequence, address verification drive, backer FAQ skeleton. Delivered in about two weeks.
Founder pricing: the first three audits are $500, in exchange for a testimonial and a named case study.
Launch Ready
$2,500
The audit applied to your draft campaign before it goes live, plus tier and add-on structure review, shipping and tariff communication written in backer plain language, pledge manager selection and setup review, and a late pledge strategy. Ends with a signed off pre-launch checklist.
Campaign Through Fulfillment Partner
$4,500 per campaign, or $1,500/mo
Embedded through the danger zone, capped at two campaigns at a time. Weekly backer updates drafted, community presence, pledge manager opening, the survey completion drive with completion tracked weekly, the pre-lock address verification push, and an exceptions playbook for lost, moved, and silent backers.
Fulfillment Rescue
From $1,250
Already in trouble: stalled survey completion, a closed pledge manager with unrecovered backers, messy address data. Recovery communication sequence, a reopen plan, and a deadline campaign to get backers completed before fulfillment.
How it works
1. Free 15 minute mini audit. We look at your live campaign or pledge manager and give you three real findings on the spot. Request one with the form below.
2. The full audit. If the findings earn it, we run the test pledge and deliver the scored report, framed in recovered pledges and dollars, not opinions.
3. Fix it, with or without us. Plenty of creators take the report and fix it themselves. Some keep us through launch and fulfillment. Either way the findings are yours.
The evidence
From our own portfolio audit. Full report and methodology available on request; denominators stated, nothing extrapolated.
Two more findings from the same audit, because they shape how we work: the company actually shipping the box could be identified for only about 2 percent of the projects, and every documented rescue of a lost or stranded pledge happened outside the system of record, by email, ticket, or a publisher's own store. Systems lose backers. The audit builds the safety net before it is needed.
Request a free mini audit
Tell us where your campaign stands. We reply from a human inbox, usually within two business days, with two time slots and any questions we need answered first.
The fine print, up front
This is backer experience and communications consulting. It is not freight, customs, tax, or legal advice, and it does not replace your support inbox. That boundary is deliberate: it keeps the work senior, fast, and honest.